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As Muslim populations grow worldwide, the demand for halal beauty products, halal makeup brands, and Islamic cosmetics is soaring. Muslim women seek halal-certified makeup, halal skincare lines, and halal cosmetics aligned with their religious beliefs, preferring cruelty-free, vegan, and pork-free options free from non-halal ingredients. This blog explores what halal beauty is and the top halal makeup brands in 2024 that are available at Watsons!

What is ‘Halal beauty’?

Halal beauty refers to cosmetics and personal care products permissible under Islamic law. These products do not contain any ingredients derived from non-halal animal sources or alcohol.

The concept of halal beauty has gained significant traction in recent years, catering to the growing demand from Muslim consumers worldwide.

How do we identify halal makeup?

An equally vital aspect is being acquainted with the guidelines for selecting halal cosmetics, here are some key points on how to identify halal makeup:

  • Product labeling: Look for products labeled with the ‘halal’ or ‘Muslim-friendly’ certification logo, which indicates compliance with Islamic laws.
  • Certifications: Seek out halal logos or certifications from reputable organizations like MIU, IFANCA, HPCI, or HALITS, which verify the product’s halal status.
  • Ingredient scrutiny: Carefully review the ingredient list, avoiding non-halal animal-derived ingredients like pork derivatives, carmine, alcohol, etc.
  • Cruelty-free and vegan: Prioritize cruelty-free and vegan products, generally considered halal-friendly and free from animal-derived ingredients.
  • Brand policies: Research the brand’s policies and manufacturing processes to ensure adherence to halal standards.

Muslim-friendly makeup brands trending in 2024:

Muslim-friendly makeup brands – #1 Wardah 

The biggest beauty brand from Indonesia was formulated through extensive research. With high-quality ingredients supported by technology, Wardah offers a comprehensive range of makeup, skincare, and body care with cruelty, alcohol-free and natural ingredients; its sister brands, Make Over and Emina, are also Muslim-friendly.

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Muslim-friendly makeup brands – #2 Somethinc

Somethinc stands out as an innovative and trendsetting halal-certified brand. It crafts cruelty-free skincare, makeup, and beauty tools for modern Muslim women and utilizes high-quality, meticulously selected ingredients.

The brand has also undergone rigorous testing and acquired halal certification from MUI(Islamic High Council that issues halal logo and certification for products distributed in Indonesia), BPOM (Food & Drug Inspection Agency), ensuring its suitability for use as all compositions adhere to stringent halal standards.

Muslim-friendly makeup brands – #3 Barenbliss 

Barenbliss is a youthful Korean beauty cosmetics brand that offers a range of cruelty-free, non-toxic, and vegan makeup products that are halal-friendly, focusing on clean and ethically sourced ingredients. Featuring cute and girly packaging, Barenbliss also provides beauty and personal care products and tools for the lips, eyes, and face, helping you achieve the perfect Korean makeup look.

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