#i♥Kbeauty…Follow me!

Korean Beauty, known as K-beauty has become a buzzword in recent year, as Korean skincare and makeup trends flash across online and offline media. The “glass skin” trend makes women all over the world look to achieve that luminous glow. Find out all you need to know about K-Beauty here and why it has become so popular.

#1 What does K-beauty mean?

K-Beauty stands for everything revolving around South Korean beauty, skincare and makeup. The beauty trend is focused on the ‘glass skin’ look, which means a healthy glow. The ideal of K-beauty is to have pigment-free, hydrated skin, and to not rely on makeup as much. It is designed to work long-term.

#2 Top 9 K-beauty ingredients

Green Tea: its catechins can guard against inflammation
Tea Tree: breaks up and removes debris from skin blemishes
Centella Asiatica: contains amino acids and beta carotene that replenish collagen in the skin
Snail: provides gentle exfoliation and delivers hydration
Heartleaf (Houttuynia Cordata): helps to regulate oil production and keep skin from getting congested and oily
Aloe Vera: rich in anti-inflammatory and cooling properties to soothe a sunburnt skin
Mugwort: soothes and treats sensitive skin and acne-prone skin
AHA/BHA/PHA: makes your skin appear brighter and less dull
Ceramide: helps to get a plump, firm, hydrated and balanced skin

#3 10-step Korean Skincare routine

The 10-step routine is a hallmark of Korean beauty. It may sound like a lot, but each one has its own important job to improve your skin and help keep your skin looking healthy and glowing. Here is the full skincare routine recommended by Korean beauty retailers and influencers.

Step 1: Oil-based cleanser
Step 2: Double-cleansing
Step 3: Exfoliate
Step 4: Toner
Step 5: Essence
Step 6: Emulsion
Step 7: Serum
Step 8: Sheet mask
Step 9: Eye cream
Step 10: Moisturiser

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1. Why is K-Beauty so popular?

K-Beauty focusses more on attaining and keeping your skin healthy and glowing. The beauty industry in South-Korea in extremely competitive which results in many innovative and affordable brands / products that are of high quality.

2. Is the Korean skincare routine suitable for my non-Korean/Asian skin?

Yes, the Korean skincare routine is suitable for everyone! Work your way up to a personal skincare routine and use products that are suitable for your skin type.

3. Can I mix up different K-beauty brands?

Yes, you can. It’s usually okay to mix and match products from different brands, if a specific product (e.g. an eye cream) from a certain brand works for you. But it is recommended to get optimal results, such as whitening/brightening, to stick with the same brand or product line in order to avoid conflict in ingredients or missing the point of synergy.